It could be argued that at the heart of Jungian therapy is the aim of experiencing and living an authentic life. That is not the language that Carl Jung used, but it does express a central idea of his psychology, which he called ‘individuation.’ Put very simply, individuation is the process by which individuals become more fully themselves. Individuation involves differentiating oneself from conformity with collective values, which does not necessarily mean rejecting those values. Rather, it means the ability to choose the values by which one will live instead of merely living out social norms in an unreflective and unconscious way. In other words, the individuation process is a deepening and maturing of one’s individuality and sense of authenticity. … [click on title to read and view more]